Think Academy US is seeking a Social Media Marketing Specialist who will play a pivotal role in our Early Childhood Department, primarily focusing on generating engaging and relevant content for RED and WeChat.
This position involves direct engagement with our core audience—parents—to understand their needs and preferences. The ideal candidate will be responsible for staying on top of trending topics and conducting thorough research to produce professional, key information that resonates with our audience.
Social Media Marketing Specialist Role Summary
- Organization: Think Academy US
- Category: Job Updates
- Mode: Remote (Full-time)
- Benefits: $20/hr
- Deadline: Unspecified
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Responsibilities of the Social Media Marketing Specialist at Think Academy US
- Community Engagement: Regularly communicate with parents through social media platforms to identify their needs, preferences, and feedback.
- Trend Analysis: Stay updated on the latest trends in early childhood education and social media to ensure our content is current and engaging.
- Research and Development: Conduct detailed research to gather key professional information that supports our content creation strategy.
- Content Creation: Develop and implement a content calendar for RED and WeChat platforms, ensuring a steady stream of high-quality posts that align with our brand voice and audience interests.
- Performance Analysis: Monitor the performance of social media content and use insights to refine and adjust strategies for increased engagement and reach.
Required Experience and Skills
- Communication Skills: Exceptional communication abilities with a proven track record of effectively engaging with diverse audiences. The ability to listen, understand, and respond to audience needs is paramount. Quick turnaround times during working hours is highly appreciated.
- Personality: Outgoing and proactive, with a natural flair for initiating and maintaining meaningful conversations.
- Research Skills: Strong research capabilities with a knack for identifying relevant, factual, and engaging information.
- Team Player: A collaborative spirit with a passion for helping others, enhancing team efforts.
- Experience: Prior experience in content marketing, especially managing RED and WeChat accounts, is highly preferred. Familiarity with the education industry and student needs is a plus.
- Bilingual in Mandarin is required
Interested and qualified candidates should click the button below to Apply
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