Tiller is looking for an experienced and passionate Social Media Manager to drive engagement and build brand loyalty within the personal finance space. The ideal candidate will have a strong understanding of social media strategies, content creation, and community management within the personal finance industry.
As a Social Media Manager, you will play a pivotal role in increasing brand awareness, driving subscriber growth, and fostering meaningful conversations across various platforms. You’ll also be a key player in engaging with influencers, monitoring trends, and aligning your efforts with Tiller’s overall marketing goals.
Social Media Manager Role at Tiller Summary
- Organization: Tiller
- Category: Job Updates
- Mode: Remote
- Benefits: $50,000 – $74,999 USD per year
- Deadline: September 30th
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Responsibilities of the Social Media Manager
Content Creation & Management
- Develop and post engaging content across Tiller’s social media channels (Facebook, Instagram, Twitter, LinkedIn, Reddit).
- Create visually appealing posts, including written, visual, and video content that aligns with Tiller’s brand voice.
- Share insights from the Tiller community to social media and forums, and vice versa.
Community Engagement
- Actively participate in conversations across social media, forums, and the Tiller community.
- Respond to inquiries, foster discussions, and build relationships that enhance brand loyalty.
- Provide feedback from the community to internal teams.
Trend Monitoring & Analysis
- Track industry trends and competitor strategies to keep Tiller ahead of the curve.
- Engage with trending topics in the personal finance space and adapt strategies as needed.
- Use social media metrics to refine and optimize content performance.
Influencer Relationship Building
- Identify and engage with influencers in the personal finance community.
- Foster long-term relationships with key influencers to amplify Tiller’s reach.
- Coordinate influencer collaborations for mutual growth.
Cross-Functional Collaboration
- Collaborate with Tiller’s marketing, product, and support teams to align social media strategies with overall business goals.
- Share community insights and ideas to support broader marketing initiatives.
Required Experience and Skills
- Passion for Personal Finance: In-depth understanding of financial topics, particularly spreadsheets, is crucial.
- Social Media Expertise: Proven experience managing and growing platforms such as Facebook, Instagram, LinkedIn, Twitter, and Reddit.
- Content Creation Skills: Ability to produce compelling written, visual, and video content aligned with brand messaging.
- Strong Analytical Skills: Experience in tracking, interpreting, and acting on social media metrics to drive growth.
- Influencer Relationship Management: Skilled in identifying and cultivating relationships with influencers, ideally within the personal finance space.
- Communication Skills: Excellent written and verbal communication skills, with the ability to engage diverse audiences.
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