British Council is seeking a Head of Marketing, English Programmes who will help drive the global growth, reach, impact, and reputation of the business.
Role Summary
- Organization: British Council
- Category: Job Updates
- Mode: Full Time (Contract)
- Location: Lagos, Nigeria
- Benefits: Competitive salary
- Deadline: Unspecified
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British Council
British Council support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide.
They work directly with individuals to help them gain the skills, confidence and connections to transform their lives and shape a better world in partnership with the UK. They support them to build networks and explore creative ideas, to learn English, to get a high-quality education and to gain internationally recognised qualifications.
Responsibilities of the Head of Marketing at British Council
- Supporting the business to secure new funding (contracts, partnerships, sponsorship) by communicating the impact of our work and positioning the British Council’s unique role, approach, and track record to key government and sector stakeholders
- Devising strategic, insight-led campaigns for engaging professional sectors with our opportunities, paid services, research, case studies, best practices, thought leadership, and guidance
- Promoting the best of UK and international culture, creativity, and education to new and existing audiences around the world, particularly linked to our main programme highlights
- Providing strategic support to colleagues in-country and region to communicate their programmes to local audiences
Required Experience and Skills
- Degree or professional qualification in marketing, communications, or business or demonstrable level of equivalent experience.
- Proven experience managing complex global marketing programme.
- Experience leading a team within a large and complex global organization.
- Highly experienced in the design and delivery of marketing strategies and plans to support.
- Experience in business development and thought leadership strategies programmes/products.
- Experience in effectively negotiating budgets and resources with senior stakeholders.
- Thorough knowledge of strategic planning and budgeting management.
- Experience in marketing within the ELT sector
Desirable:
- Postgraduate degree in a relevant field, or demonstrable level of equivalent experience
- Experience in embedding a marketing and audience-led culture within organizations
- Experience in managing change and embedding new ways of working
- Experience working in an international development context
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